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BC Grassroots Partnership Press Release

The Rugby Shop Partners with BC Grassroots Rugby Foundation

The Rugby Shop and BC Grassroots Rugby Foundation are excited to announce a 2-year partnership starting in 2022!

The BC Grassroots Rugby Foundation and the Rugby shop have put a strategic partnership in place that will start on February 1, 2022, and run through to March 31, 2022. This partnership will provide fans of BC Grassroots Rugby Foundation with an online shopping portal to support the team. This shop will be an ongoing and evolving shop with new items coming regularly.

Ed Pye, President:
The Rugby Shop is made up of a group of people who are remarkably familiar with rugby across the globe and are all rugby first people. At the end of the day, the mandate is to grow the game of rugby across the Americas from the grassroots. Having a strategic partnership with clubs from grassroots to professional puts them in a great position to help BC Grassroots Rugby Foundation grow their brand across the world with fantastic designs and garments.  The primary brand for BC Grassroots Rugby Foundation during this contact will be Canterbury, the worldwide leader in rugby apparel and worn by teams such as the British Lions, Ireland Rugby Football Union and USA Rugby.

Clayton Panga, CEO & Founder BC Grassroots Rugby Foundation:
We are very excited and grateful to enter into this partnership with The Rugby Shop. Both organizations are committed to the growth of rugby and are aligning to create positive, meaningful and sustainable opportunities for youth.

Randall Barton, Director of Rugby & Operations:
The opportunity to work with The Rugby Shop has come at a pivotal time for Grassroots Rugby. Over the past two years, we have experienced exponential growth. To have Canterbury as our primary brand allows us the ability to continue on our mission of growing rugby.

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