PRESS RELEASE – January 7, 2021
The Rugby Shop Partners with Seattle Rugby Club
The Rugby Shop and Seattle Rugby Club are excited to announce a 5-year partnership starting in 2021!
The Seattle Rugby Club and the Rugby shop have put together a strategic partnership that will start in 2021 and run through 2026. This partnership will provide fans of Seattle Rugby Club an online shopping portal to support the team. This shop will be an ongoing and evolving shop with new items coming regularly.
Established in 1966, Seattle Rugby Club (formerly known as Seattle OPSB and Seattle Saracens) is an adult rugby union club focused on the fifteens code of the global game. Seattle Rugby proudly promotes the sport of rugby in North America both on and off the pitch through community-focused efforts as well as performing on game day. The club provides opportunities for men, women, and young people to engage with rugby at all levels.
The Rugby Shop is made up of a group of people who are remarkably familiar with rugby across the globe and are all rugby first people. At the end of the day the mandate is to grow the game of rugby across the Americas from the grassroots.
Having a strategic partnership with grassroots and professional clubs alike puts The Rugby Shop in a great position to help Seattle Rugby Club grow their brand across the world with fantastic designs, quality kit and marketing strategies.
In saying this, the primary brand for Seattle Rugby Club during this contract will be Canterbury, the worldwide leader in rugby apparel and worn by teams such as the British Lions, Ireland Rugby Football Union, and USA Rugby.
Jay MacDonald, CEO and Co-Founder of the Rugby Shop: "It is with great pride we enter into this long-term partnership with such a storied rugby club, built on the foundation of growing and developing rugby throughout the Pacific Northwest since 1966. Our team at The Rugby Shop is extremely excited to kit out Seattle Rugby Club in the Canterbury brand, the world's most recognizable rugby brand. We look forward to providing the city and its supporters with a wide range of training and supporter wear along with supporting club grassroots rugby initiatives."
Kevin Flynn, President of the Seattle Rugby Club: We are excited to partner with an organization that shares our passion for high-quality merchandise and supporting our community. We love the creativity and quality The Rugby Shop gives to our club’s brand and look forward to working with them in this partnership.
For more information regarding The Rugby Shop or Seattle Rugby Club please see below: